Case Study: How Ritchie Bros. Middle East delivered under pressure.

September 30, 2025

When time is short and the situation is complex, local expertise makes all the difference – supported by the strength of a global company.

At Ritchie Bros., we don’t just move equipment – we move quickly, compliantly and confidently thanks to our local teams on the ground. Whether you’re selling one machine or managing a full fleet relocation, our specialists speak your language, know your region and are ready to deliver. A recent project in the United Arab Emirates shows how this model works in action – and it’s a level of service we provide in every country we operate.

A time-critical yard clearance, solved by our local experts.

When a consignor in the UAE needed to vacate a storage yard within one week, they turned to Ritchie Bros. for support. The situation required the urgent relocation of 133 industrial assets – including cranes, cabins, and various other equipment – to another Emirate before the lease expired. Delays would result in financial penalties and postpone the equipment sale.

Our Dubai-based operations team acted immediately, managing every part of the move:

  • Coordinated dismantling and lifting operations.
  • Organized contractors and transportation logistics.
  • Handled cross-Emirate regulations and permits.
Shirin Bazargan, Operations Manager at Ritchie Bros. Middle East

Several items were oversized loads, requiring special transport authorizations and nighttime police escorts. Thanks to their deep knowledge of local laws and strong regulatory relationships, the team obtained all necessary permissions in record time and executed the move safely and efficiently.

All items were dismantled, transported and delivered to the Ritchie Bros. yard in Dubai – fully compliant and ready for auction – within the tight seven-day window.

“This was a high-pressure situation that required speed, precision and seamless coordination,” said Shirin Bazargan, Regional Operations Manager at Ritchie Bros. Middle East. “We brought together the right people, equipment and expertise to deliver a comprehensive solution within an extremely tight timeframe.”

Local service, everywhere you need it.

While this case happened in the UAE, the same Ritchie Bros. model applies around the world. In every country where we operate, our sellers benefit from the same level of care:

  • Local sales reps who know your business and speak your language.
  • Onsite operational teams with regional knowledge and trusted networks.
  • Full-service support, from logistics to permits, marketing and post-sale documentation.

Read More: Curious how our teams work behind the scenes to make it all happen?

Need help managing a complex equipment sale?

Whether you need to move equipment across borders, clear a yard or simply sell faster, Ritchie Bros is ready to support you – locally and fully.

Get in touch with your local Ritchie Bros representative today or complete our form to learn how our end-to-end services can help you turn your next equipment sale – wherever you’re located.

See also
The Seller Journey Made Simple with Ritchie Bros.
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